They were freaking out because of an ad. So it went:
"Status symbol, buy it". (With a little pointing arrow.)
Bitching would come in like torrents, from every division. Obviously it was one of the damned Jack Jesus interventions. And oh, when would it end. Not that they interferred on Torrid's own ads: no, Jack Jesus was much more sophisticated than this. His interventions came up as advertising by a different corporation, but with a concept and visual identity as unique and powerful as Torrid's. Said corporation was never identified - nor Torrid, that leaded this "humbleness" fad, or "to remain anonimous in its uniqueness" fad.
Anyway: people paid attention to that infamous ad. And by doing that, they wouldn't see Torrid's. Even because those, subliminally, deconstructed Torrid's ads. God!
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